AliExpress Launches Elite Club for Israeli Customers Ahead of Singles' Day
Translated & summarized from Maariv by baba
AliExpress has launched its first free customer loyalty program in Israel called Elite, inviting customers based on their purchase history. Members will receive additional discounts and free returns on select items, ahead of the November 11th Singles' Day sales event. The program aims to reward loyal shoppers and provide enhanced customer service.
The story in 5 lines · by baba
- AliExpress launched its first free customer loyalty program in Israel, named Elite.
- Membership in the Elite club is by invitation only, based on purchase history.
- Members receive an additional 5% discount on select items and 8% on Elite Day.
- The program offers free returns within 15 days for qualifying products.
- The launch precedes the major Singles' Day shopping event on November 11th.
AliExpress has launched its first customer loyalty program in Israel, named Elite, offering exclusive benefits to its most frequent shoppers. Membership is not open to everyone; instead, customers are invited based on their purchase history. This initiative comes approximately three weeks before the major shopping event, China's Singles' Day on November 11th.
According to Eric Zhang, Vice President of AliExpress, the club is free to join and aims to reward loyal customers. Members will receive an additional 5% discount on products marked with the Elite tag, including items from the Choice and Brand+ categories. Brand+ features internationally and locally recognized brands that have undergone quality and authenticity verification.
Furthermore, the first day of each month will be designated as "Elite Day," offering members an 8% discount on eligible products. The program also includes free returns for qualifying items within 15 days of receipt, without requiring additional documentation. Members will also have access to dedicated 24/7 online customer service. AliExpress assures that these benefits do not supersede existing consumer rights under Israeli law.
During the Singles' Day sales period, which runs from November 1st to November 18th, Elite members will continue to receive their additional 5% discount on eligible sale items.
