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Barilla Buys Israeli Actress Gal Gadot's Macaroni Brand Goodles
Italian pasta manufacturer Barilla is acquiring the U.S. macaroni and cheese brand Goodles, co-founded by Israeli actress Gal Gadot. Goodles will continue to operate independently after the deal, pending regulatory approval.
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What happened
- 01Barilla is acquiring the U.S. macaroni and cheese brand Goodles.
- 02Israeli actress Gal Gadot co-founded Goodles in 2020.
- 03Goodles was created as a healthier alternative to traditional mac and cheese.
- 04The brand will continue to operate independently post-acquisition.
- 05Financial terms of the deal were not disclosed.
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