Israel National NewsSecurity
Adidas Faces Boycott Calls Over Israeli Soldier Featured in Campaign
Summarized from Israel National News by baba
RightCharged tone
Plus
Adidas is facing boycott demands after featuring an Israeli soldier who lost a leg in combat in a recent campaign. Critics argue the choice is insensitive given the ongoing war and compare the situation to amputees in Gaza.
The story in 5 lines · by baba
- Adidas faces boycott calls over featuring an Israeli soldier in a campaign.
- The soldier, Shalev Biton, lost a leg fighting near Gaza.
- The campaign promotes Adidas' Single Shoe Service for amputees.
- Critics cite the ongoing war and compare the situation to Gaza.
- Actor Javier Bardem has joined calls for a boycott.
Israel National News publishes in English. The key points are summarized above. Read Israel National News’s full report from the link at the top of the page.
Mentioned
