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McDonald's Israel App Sued for $850,000 Over Patent Infringement
Israeli entrepreneur Marco Luzzatto and his company NewVal-Tech are suing McDonald's Israel operator Alonyal for 3 million shekels, alleging patent and copyright infringement. The lawsuit claims the McDonald's app and websites use patented technology for nutritional tracking and product information.
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What happened
- 01Marco Luzzatto is suing McDonald's Israel for 3 million shekels over alleged patent infringement.
- 02The lawsuit claims McDonald's app and websites violate Luzzatto's patent for nutritional tracking tools.
- 03Luzzatto's patented system provides remote consultation on eating habits and product composition.
- 04The plaintiffs allege Alonyal used their designs for nutritional control technologies and food calculators.
- 05Attempts to settle the dispute out of court were unsuccessful.
- 06The case was filed in the Central District Court in Israel.
The parties failed to reach a settlement before the case was filed in the Central District Court.
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