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NEWSru IsraelTech

Boomi Acquires Israeli Data Monitoring Startup Elementary Data for $43 Million

Translated & summarized from NEWSru Israel by baba

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Russian · 9 newsrooms covering

American integration platform provider Boomi has acquired Israeli data monitoring startup Elementary Data for approximately $43 million. Elementary Data's platform tracks data flows, identifies anomalies, and traces data lineage, aiding analysts in preventing issues before they affect business intelligence and AI models. Founded in 2021 by Unit 8200 graduates, the startup had raised $8.5 million and served over 1,500 teams. All 17 employees will join Boomi, which plans to expand its Israeli presence.

The story in 6 lines · by baba

  • Boomi acquired Israeli startup Elementary Data for approximately $43 million.
  • Elementary Data's platform monitors data flows and identifies quality anomalies.
  • The startup was founded in August 2021 by Unit 8200 graduates Maayan Salom and Or Avidor.
  • Elementary Data had previously raised $8.5 million from investors like Y Combinator.
  • All 17 employees will join Boomi, which plans to expand in Israel.
  • This is Boomi's second Israeli acquisition this year, following Lunar.dev and Rivery.
Boomi Acquires Israeli Data Monitoring Startup Elementary Data for $43 Million
Editorial illustration generated by baba News, not a photograph of the event.

American company Boomi, a developer of a platform for integrating corporate data, applications, and systems, is acquiring Israeli startup Elementary Data for approximately $43 million. Elementary Data specializes in a platform designed for monitoring data and its processing. Its system tracks data flows, automatically identifies anomalies in data relevance, volume, and quality, and traces data lineage down to individual table columns. This capability allows analyst teams to detect and resolve issues before they impact business reports, models, and AI agent decisions. The platform also provides AI tools with access to a corporate data catalog via an MCP server, enabling agents to assess data trustworthiness. The company initially launched an open-source tool that sees over 1.1 million monthly downloads, followed by the 2024 release of its commercial cloud product, Elementary Cloud. Notable clients include Fiverr and Patagonia, with over 1,500 data analyst teams reportedly using its technology. Following the acquisition, both the commercial product and the open-source project will continue under Boomi. Elementary Data was founded in August 2021 by graduates of Unit 8200, CEO Maayan Salom and CTO and Head of Product Or Avidor. The startup had previously raised about $8.5 million from investors including TLV Partners, Cowboy Ventures, Y Combinator, and angel investors. All 17 of Elementary Data's employees will join Boomi, which intends to expand its operations in Israel. This marks Boomi's second acquisition of an Israeli startup this year; it also purchased Lunar.dev in July for an undisclosed sum and Rivery for about $100 million in December 2024.

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