TORGROUP Opens New LEGO Concept Store in Petah Tikva
Translated & summarized from Maariv by baba
TORGROUP is opening its 11th LEGO store, a new concept store, tomorrow in Petah Tikva's Ofer Mall. The 200-square-meter LEGO STORE® will feature the largest selection of LEGO products in Israel, including exclusive sets and interactive displays. The company notes increased interest in its products during security tensions and has launched a new customer club. The opening event will be attended by company CEO Yoav Gaon.
The story in 5 lines · by baba
- TORGROUP is opening its 11th LEGO concept store tomorrow in Petah Tikva's Ofer Mall.
- The new 200-square-meter LEGO STORE® will offer the largest selection of LEGO products in Israel.
- The store will feature exclusive sets, interactive displays, 3D models, and unique play experiences.
- TORGROUP has launched a new customer club for LEGO brand enthusiasts.
- Company leadership noted increased interest in LEGO sets during security tensions.
TORGROUP is set to inaugurate its 11th LEGO store, a new concept store, tomorrow at Ofer Mall in Petah Tikva. The store, branded as LEGO STORE®, spans 200 square meters and will offer the largest selection of LEGO products in Israel, including exclusive sets, interactive displays, 3D LEGO models, and unique play experiences for all ages. The store's design emphasizes quality and creativity, aiming to be a colorful destination. This opening event will be attended by Yoav Gaon, the company's CEO. Official LEGO STORE® locations in Israel have become popular attractions, drawing millions of visitors. The company's building sets have reportedly seen increased appeal during times of security tension. TORGROUP has also launched a new customer club for brand enthusiasts. Eran Thor, founder and chairman of TORGROUP, expressed excitement about bringing the LEGO Store experience to Petah Tikva and the surrounding Ono Valley region, noting the immense enthusiasm from children, families, and collectors.
