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Phoenix and Ashtrom Launch New Culinary and Lifestyle Hub in Rishon Lezion
How 2 Israeli newsrooms covered this story — translated into English and compared side by side.
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By אורנה יפת
First reported by Ynet · Jul 13, 2026
What happened
Phoenix and Ashtrom Properties are creating a 1,500 sqm culinary and lifestyle complex in Rishon Lezion's Alef compound, featuring restaurants by Ruti Brodau and the Nono group, including the reopening of the iconic Coffee Bar and new branches of Giraf and Nono-Mimi.
- 01Phoenix and Ashtrom Properties will develop a 1,500 sqm culinary and lifestyle complex in Rishon Lezion.
- 02Ruti Brodau's Coffee Bar and Delicatessen Bakery will open new branches in the complex.
- 03The iconic Coffee Bar will reopen after closing in Tel Aviv, occupying about 600 sqm.
- 04Nono group will open its first Nono-Mimi branch in Rishon Lezion.
- 05Giraf restaurant will relocate from Cinema City to the Alef compound, covering 400 sqm.
Summary translated & synthesized from the sources below by baba. Read each original for the full report.
Full coverage · 2 outlets
The same event, reported separately by each newsroom. Open a few to compare what each emphasizes — and what they leave out.
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