Get Plus

Sign in to baba News

One account across the web, iPhone and Android — your subscription follows it.

or use an email code

Search stories

Type at least two characters. Results come from every newsroom baba reads.

↑↓ to move · ↵ to open · esc to close

Sign in to baba News

Sign in to keep asking. News Plus removes the daily limit.

or use an email code

Full coverage· Culture· Updated

Rapper Static Parts Ways With Partner Telecom After Five-Year Campaign Stint

Rapper Static is ending his five-year role as the face of Partner Communications' advertising campaigns. The company announced Sunday that the partnership has concluded, citing a need to refresh their advertising strategy.

2 newsrooms · 1 language · since

Sign in to baba News

Sign in to save this article and find it on your phone.

or use an email code

What happened

  1. 01Rapper Static concluded a five-year advertising partnership with Partner Communications on Sunday.
  2. 02Partner Communications announced the decision to end the collaboration, citing a need for fresh advertising.
  3. 03Static was the lead figure in Partner's commercial campaigns for the past five years.
  4. 04A recent fiber optic service campaign starring Static included a wordplay on the Houthis.
  5. 05The campaign featured a new version of Static's hit song "Habibi El Ebi."

A recent campaign for their fiber optic service, featuring Static and a wordplay on the Houthis, was launched just last month. The partnership's end marks a significant shift after years of collaboration.

Translated and summarized by baba from Hamal, the latest report. Read Hamal’s original

The coverage

2 newsrooms on this story

Who covered it

  • LeftNone
  • Centre1
  • RightNone
  • HarediNone
  • ArabNone
  • Other1

How it broke

See which of the 2 newsrooms broke it, and who waited