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Full coverage· Economy· Updated

Elite's Former CEO David Moshovitz Dies at 80

David Moshovitz, former CEO of Elite and a member of its founding family, died at 80. He served Elite for 48 years, including two decades as co-CEO with Avi Filosov, focusing on marketing. Moshovitz's family was involved in Elite's founding in 1933.

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Elite's Former CEO David Moshovitz Dies at 80
Illustration by baba

What happened

  1. 01David Moshovitz, former CEO of Elite and scion of its founding family, passed away at age 80.
  2. 02Moshovitz served Elite for 48 years, including two decades as co-CEO focusing on marketing.
  3. 03He was described by PR expert Rani Rahav as a humble peacemaker and industrialist.
  4. 04His grandfather helped found Elite's first chocolate factory in Ramat Gan in 1933.
  5. 05Moshovitz felt deeply connected to Elite, stating 'I was born with Elite'.
  6. 06He retired from the Strauss-Elite board last March.

He remained connected to the company through its merger with Strauss until his retirement last March.

Translated and summarized by baba from Ice, the latest report. Read Ice’s original

The coverage

2 newsrooms on this story

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