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Muay Thai Fighter Launches Jewish-Themed Jewelry Brand LOVE OF GOD
Israeli Muay Thai fighter Ahavat Hashem Gordon, 20, has launched LOVE OF GOD, an online jewelry brand featuring Jewish and Israeli symbols. The brand, established with industry professional Yonatan Levy and a 1.6 million shekel investment, offers necklaces with designs like Stars of David and boxing gloves.
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What happened
- 01Muay Thai fighter Ahavat Hashem Gordon launched Jewish-themed jewelry brand LOVE OF GOD.
- 02The brand features Stars of David, Israel outlines, and boxing glove designs.
- 03The venture was established with Yonatan Levy and a 1.6 million shekel investment.
- 04Prices for the jewelry range from 550 to 15,400 shekels.
- 05Gordon aims to express Jewish, Zionist, and Israeli identity through everyday style.
- 06The brand's pieces are mainly manufactured in Israel.
Gordon aims to integrate Jewish identity into everyday style, with pieces ranging from 550 to 15,400 shekels. The collection is primarily made in Israel, and Gordon hopes to open a physical store in the future.
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