Muay Thai Fighter Ahava HaShem Gordon Launches Jewelry Brand
Translated & summarized from Ice by baba
Muay Thai fighter Ahava HaShem Gordon has launched a new online jewelry brand, LOVE OF GOD, with partner Yonatan Levy. The brand's initial collection features nine pendant designs, with prices ranging from 550 to 15,400 shekels. Gordon announced the brand in August via Instagram, and singer Ben Tzour has already received an early preview.
The story in 5 lines · by baba
- Muay Thai fighter Ahava HaShem Gordon launched the online jewelry brand LOVE OF GOD with Yonatan Levy.
- The brand's initial collection includes nine pendant designs, primarily necklaces.
- Prices for the jewelry range from 550 shekels to 15,400 shekels.
- Gordon's boxing glove design is featured alongside traditional motifs like the Star of David.
- The brand name LOVE OF GOD is inspired by the fighter's own name.
Muay Thai fighter Ahava HaShem Gordon, 20, has entered the jewelry business, launching a new brand called LOVE OF GOD with partner Yonatan Levy. The brand will initially operate online, featuring a collection of nine pendant designs. Levy brings experience from the jewelry industry, while Gordon's name, translating to "Love of God" in English, inspired the brand's name.
The initial collection focuses on necklaces for men and women, avoiding the sizing issues associated with rings or bracelets. Prices range widely, from 550 shekels for a Star of David necklace to 15,400 shekels for a pendant featuring 30 sapphires and 70 diamonds. Gordon's boxing background is also incorporated, with a boxing glove design paired with a Star of David, priced between 950 and 9,995 shekels. Other designs include a "Shema" necklace starting at 850 shekels and a "Holy Land" model with natural diamonds and a sapphire.
Customers can choose from various materials, including 14-karat gold (yellow or white), sterling silver, and silver plated with gold or rhodium. Gordon first teased the brand on his Instagram in August. Singer Ben Tzour, known for the hit "Ahava HaShem," received an early preview of the collection from Gordon and expressed his enthusiasm.