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Full coverage· Tech· Updated

WhatsApp Business to End Free Customer Service Messages Next Month

WhatsApp Business will end its free service for customer messages within a 24-hour window starting October 1, 2026. Businesses using the API will now pay per message, though standard app usage remains free.

2 newsrooms · 1 language · since

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What happened

  1. 01WhatsApp Business ends free customer service messages Oct 1, 2026.
  2. 02New charges apply to API users for messages within 24 hours.
  3. 03Standard WhatsApp Business app usage remains free.
  4. 04Meta introduces AI agents with token-based pricing.
  5. 05Israeli operational messages will cost about $0.0053 each.
Translated and summarized by baba from Ice, the latest report. Read Ice’s original

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