Israeli Singer Yuval Raphael Lands Major Brand Endorsement Deal
Translated & summarized from N12 by baba
Singer Yuval Raphael, Israel's Eurovision representative, has been chosen as the new spokesperson for the food giant Carrefour in Israel. She is expected to earn hundreds of thousands of shekels for leading the brand's upcoming advertising campaign. The campaign will be broadcast on television and digital media soon.
The story in 5 lines · by baba
- Singer Yuval Raphael will be the new spokesperson for Carrefour in Israel.
- Raphael represented Israel at Eurovision last year.
- She is expected to earn hundreds of thousands of shekels for the deal.
- The campaign will launch soon on TV and digital platforms.
- Carrefour is a major French food brand that entered Israel over three years ago.
Israeli singer Yuval Raphael, who represented Israel at Eurovision last year, has been selected as the new spokesperson for the food giant Carrefour. Sources familiar with the matter indicate that Raphael is expected to receive hundreds of thousands of shekels for her role in the upcoming campaign. The French food brand, which entered Israel approximately three and a half years ago, has chosen Raphael to lead its new advertising initiative in the country. The campaign, managed by the LEAD advertising agency, is set to launch soon on television and digital platforms. Representatives for Raphael at Yuli Agency confirmed the details of the agreement. The exact sum Raphael will receive has not been officially disclosed but is estimated to be in the hundreds of thousands of shekels.
