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developing· Economy· Updated

Strauss Unveils New Strategy, Plans Up to $55 Million Share Buyback

Strauss Group has launched a new "Winning with Loved Local Brands" strategy for 2027-2030, focusing on growth in Israel and abroad through brand expansion and innovation. The company will invest over 2 billion shekels in Israel and plans international expansion in Brazil, Poland, Romania, and Ukraine.

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What happened

  1. 01Strauss Group launched a new 2027-2030 strategy focused on local brands and international growth.
  2. 02The company will invest over 2 billion shekels in Israeli infrastructure and operations.
  3. 03Strauss plans international expansion in Brazil, Poland, Romania, Ukraine, and Latin America.
  4. 04A share buyback program of up to 200 million shekels was approved by the board.
  5. 05The new strategy follows a period of challenges, including a significant product recall.

Strauss also approved a share buyback program of up to 200 million shekels by the end of 2030. The strategy follows a period of challenges, including a major product recall.

Translated and summarized by baba from Calcalist, the latest report. Read Calcalist’s original

The coverage

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