Ajax Faces Criticism Over Handling of Israeli Midfielder Oscar Gloukh Despite Strong Season Start

Israeli midfielder Oscar Gloukh began the 2026/27 season impressively, scoring a hat-trick in Ajax's 4-1 victory over Vojvodina in the Europa League qualifiers. However, Dutch media and analysts argue that his recent performance only highlights Ajax's mismanagement of his development last season. Despite the strong showing, critics say Gloukh still needs to prove himself within the team and caution against prematurely labeling him a star.

Dutch sports outlet ad.nl revisited comments from Ajax captain Steven Berghuis made three months earlier, who sharply criticized the club's professional instability and used Gloukh as a prime example. Berghuis noted that Gloukh was recruited for a specific playing style that was later abandoned, with tactical shifts that did not suit the midfielder's profile. Analysts echoed this view, stating Ajax acquired a promising attacking midfielder but failed to utilize him effectively.

While acknowledging Gloukh showed quality in several matches last season, the consensus is that he remained a top signing still searching for his role amid a struggling team. The arrival of new coach Mitchell and the improved atmosphere have brought optimism. Gloukh himself expressed hope for an excellent season ahead. Yet, Dutch media concluded with a cautious note, referencing a Serbian newspaper that dubbed Gloukh "Oscar" after his hat-trick but reminding readers that Ajax is reluctant to crown heroes too quickly.

Following his strong start, Gloukh appears to have a genuine chance to reset his trajectory at Ajax. The key question remains whether the club will now provide the conditions for him to fully realize his potential.