Model and Activist Eliana Zaks Joins Gadi Eizenkot's Yashar Party to Lead Youth Wing

Eliana Zaks, a 25-year-old marketing professional, social activist, and model, has joined the Yashar party led by former IDF Chief of Staff Gadi Eizenkot. Originally from Beersheba and now living in Tel Aviv, Zaks has worked in marketing and recently served as a business development manager at a high-tech company. She will head the party's youth division.

Zaks decided to enter public activism after losing her mother and brother in a missile attack on Beersheba during Operation Guardian of the Walls. She aims to promote mental resilience, civic engagement, and youth involvement in Israel's centers of influence. Eizenkot praised her as "the Israel of today," highlighting her determination and values despite personal tragedy.

Zaks emphasized her belief in community power and direct dialogue to drive change. She stated that after her loss, she felt compelled to take responsibility and build social and mental strength in Israel. She joined Yashar because she trusts Eizenkot's balanced and straightforward leadership and plans to establish a strong network of young leaders nationwide to actively shape the country's future. She stressed that her generation is not just the "promise of the future" but is already present and deserving of a better present and future.