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Ongoing Story· Day 49

Israeli Developers Rent Out Unsold Apartments Amid Market Slowdown

3 developments

i24NEWSEconomy

Developers Offer Decade-Long Payment Deferral to Revive Stagnant Real Estate Market

Translated & summarized from i24NEWS by baba

CenterCharged tone

Hebrew · 1 newsroom

Israeli real estate developers are offering unprecedented financing deals, such as Gindi Holdings' offer to defer nearly a million shekels for ten years, to combat a market slowdown. Approximately 30% of recent sales included such financing benefits, aimed at attracting hesitant buyers and avoiding official price cuts. These incentives signal developers' financial strain and a shift in market power as they push to revive the stagnant housing sector.

The story in 5 lines · by baba

  • Gindi Holdings offers to defer 900,000 shekels for ten years interest-free to boost apartment sales.
  • Israel's real estate market is experiencing a significant slowdown with declining transactions.
  • Developers are using unusual financing incentives to attract hesitant buyers.
  • About 30% of recent free-market apartment sales included financing benefits.
  • These deals help developers avoid official price cuts and signal market distress.

Israel's real estate market is experiencing a significant downturn, with interest rate cuts failing to stimulate a widespread return of buyers. In response to declining transaction volumes and a general market freeze, construction companies are introducing unusual financing incentives to attract customers, demonstrating their lengths to secure sales.

Gindi Holdings has launched a prominent offer where buyers can defer a payment of 900,000 shekels for ten years, interest-free and without indexation, from the key handover date. The company reports this promotion has already drawn dozens of buyers to their sales offices within days.

This initiative highlights the challenging environment developers face. With many potential buyers hesitant, developers are compelled to devise creative solutions to drive sales rather than relying on organic market demand. Data from the Ministry of Finance's chief economist indicates that approximately 30% of free-market apartment sales in recent months have included financing benefits, a figure comparable to levels seen before the Bank of Israel imposed restrictions on such benefits in 2025.

These financing deals offer developers a dual advantage: they provide buyers with more flexible payment terms and help developers avoid officially lowering apartment prices. Consequently, these benefits may obscure deeper price reductions than those officially reported by the Central Bureau of Statistics. Amidst a growing inventory of unsold apartments, Gindi's offer signifies not only an exceptional marketing strategy but also the developers' distress and a shift in market power dynamics. As buyers remain cautious, developers are intensifying their efforts, with these extraordinary incentives becoming a key tool to reanimate the housing market.

i24NEWSCentre · Jaffa

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