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IceHealth

Maccabi Healthcare Services Launches Personalized Longevity Program

Translated & summarized from Ice by baba

BusinessNeutral tone

Hebrew · 2 newsrooms covering

Maccabi Healthcare Services is launching a new, free longevity program for members aged 18 and over, accessible via the UpApp application. The service provides a personalized lifestyle score and health plan based on a digital questionnaire covering physical activity, nutrition, mental health, sleep, and smoking. This initiative aims to make longevity medicine accessible within the public healthcare system and help members adopt healthier habits for improved long-term well-being.

The story in 5 lines · by baba

  • Maccabi Healthcare Services launches a new, free longevity program for members aged 18 and up.
  • The program provides a personalized lifestyle score and health plan via the UpApp.
  • It assesses five key areas: physical activity, nutrition, mental health, sleep, and smoking.
  • The service aims to make longevity medicine accessible within public healthcare.
  • Personalized recommendations and tools will help members adopt healthier daily habits.
Maccabi Healthcare Services Launches Personalized Longevity Program
Editorial illustration generated by baba News, not a photograph of the event.

Maccabi Healthcare Services is introducing a new, free service aimed at enhancing the health and longevity of its members aged 18 and above. This initiative, set to launch on Sunday within the UpApp application, marks the first time an Israeli health fund will offer such a comprehensive longevity program to all its members.

The service will provide individuals with a personalized lifestyle score and a tailored health plan designed to promote healthier habits and improve overall well-being over time. Participants will complete a digital questionnaire, after which they will receive a dashboard displaying their general lifestyle score and specific scores across five key areas: physical activity, nutrition, mental health, sleep, and smoking. Based on these results, users will be given personalized recommendations and practical tools to help them adopt healthier routines.

Maccabi's goal is to make longevity medicine, often associated with private clinics, accessible and practical within the public healthcare system. The new program complements existing features in the UpApp, which include fitness training, sleep counseling, nutritional advice, memory improvement tips, cognitive games, and mental health guidance for parents.

Sigal Dadon Levi, CEO of Maccabi Healthcare Services, stated that the new service is a step towards providing members with knowledge, tools, and personalized recommendations to maintain long-term health. She emphasized that health encompasses not only treating illnesses but also proactively reducing risks and extending healthy years of life.

Dr. Nitzan Ano, Director of Longevity at Maccabi Healthcare Services, added that the challenge lies in translating known health knowledge into tangible daily life changes. He explained that the service offers a personal snapshot of a member's lifestyle and practical advice to identify improvement opportunities and build lasting healthy habits, aiming to integrate health maintenance into daily routines rather than waiting for medical issues to arise.

IceOther · Tel Aviv

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