Eden Harel Joins Ben Ben-Baruch's Media Venture
Translated & summarized from Ice by baba
TV presenter Eden Harel has joined comedian Ben Ben-Baruch's new media company, "Mojo Media," relaunching her podcast "Conversations from Eden" under his network. The venture aims to expand Ben-Baruch's content creation beyond stand-up, featuring other creators like Eran Zahavi. This move highlights the growing importance of podcasting as a commercial platform for content creators. Harel's podcast will return in a slightly modified format.
The story in 5 lines · by baba
- Eden Harel joins Ben Ben-Baruch's new media company, "Mojo Media."
- Harel's podcast "Conversations from Eden" will relaunch under Ben-Baruch's "Mojo" podcast network.
- "Mojo Media" aims to consolidate original content and expand beyond stand-up comedy.
- Former footballer Eran Zahavi will host a new show, "Eran Zahavi Live," as part of the venture.
- The expansion capitalizes on the growing commercial potential of podcasting and digital media.
TV presenter and media personality Eden Harel has joined a new media project led by comedian Ben Ben-Baruch. Harel announced on her Instagram account that her podcast, "Conversations from Eden," is resuming after a hiatus, now under Ben-Baruch's podcast network "Mojo." This move signifies a new professional chapter for Harel, who has been active in television, lectures, and social media content creation.
Harel's integration into "Mojo" is part of a broader expansion by Ben-Baruch, who is establishing an independent media company named "Mojo Media." This venture aims to consolidate original programs and formats, extending beyond his stand-up comedy background. The company plans to feature several well-known creators, including former footballer Eran Zahavi, who will host a new show titled "Eran Zahavi Live." The initiative will also encompass additional content in entertainment, hosting, and digital media.
The expansion into podcasting and digital media comes at a time when these platforms have become significant revenue streams for content creators through advertising and brand collaborations. Ben-Baruch's existing podcast has already attracted advertisers, and the growth of "Mojo Media" is expected to reach wider audiences and offer more diverse advertising opportunities. However, specific financial details regarding the investment, revenue, or Harel's commercial terms have not yet been disclosed.
This collaboration deepens the existing professional relationship between Harel and Ben-Baruch. Ben-Baruch was the inaugural guest on Harel's podcast when it launched in June 2025. While Harel has not yet announced the release date for the first episode under the new format, she has assured listeners that the podcast will return with a slightly modified version. Recently, Harel shared a philosophical reflection on consumerism with her followers, emphasizing the importance of inner fulfillment over material accumulation, a sentiment that resonated widely online.
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