Israelis Cool Homes Differently: Tadiran Data Reveals Shifting AC Habits
Translated & summarized from Ice by baba
Tadiran's data reveals a significant increase in smart air conditioner usage in Israel, with nearly a million AC activations recorded via its app in summer 2026. Israelis are preferring cooler temperatures, setting their ACs to 23 degrees Celsius, and the smart Shabbat clock feature has seen a surge in adoption. While Tel Aviv leads in total activations, Shefa-Amr leads per capita among app users. Household surveys show that while most people set the temperature, many also revert others' changes without discussion.
The story in 6 lines · by baba
- Tadiran's smart AC system saw nearly one million activations in summer 2026, a fivefold increase from the previous year.
- Israelis' preferred AC temperature dropped to 23 degrees Celsius, down from 24 degrees in summer 2025.
- The smart Shabbat clock feature for AC scheduling was adopted by 64% of users in summer 2026, up from 25%.
- Tel Aviv recorded the highest number of AC activations, while Shefa-Amr led in activations per capita among app users.
- 74% of users admitted to changing thermostat settings made by others without their knowledge.
- 56% of users sleep with the AC on all night, and 41% pre-cool their homes remotely.
Tadiran, an air conditioning company, has released data from its MY TADIRAN smart system and a survey of 526 customers, offering insights into Israeli air conditioning usage habits during July and August 2026. The data indicates a significant increase in the use of the smart system over the past year, with nearly one million AC activations recorded via MY TADIRAN, a fivefold increase from approximately 200,000 in the summer of 2025. The number of customers using the app has grown 2.6 times, and the average activations per user has nearly doubled, suggesting more frequent use and integration into daily routines.
A notable trend is the shift in preferred temperature, dropping from 24 degrees Celsius in summer 2025 to 23 degrees in summer 2026. The peak hour for AC activation remains 10 PM, consistent with the previous year, accounting for 7.5% of all system activations. A significant rise was observed in the usage of the smart Shabbat clock feature, which schedules AC operation around Shabbat times, with its adoption increasing from 25% of users in 2025 to 64% in 2026.
Energy consumption management is also gaining traction, with one-third of system users utilizing the Energy Dashboard to monitor household electricity usage and receive efficiency recommendations. Tel Aviv leads in AC activations with over 418,000 in two months, followed by Rishon LeZion. Jerusalem moved up to third place, and Haifa entered the top five for the first time at fourth, with Ramat Gan completing the top five cities. However, when considering activations per capita among app users, Shefa-Amr leads with approximately 202 activations per 1,000 residents, followed by Tamra and Haifa.
The survey also revealed household dynamics related to AC use. 72% of respondents stated they are the primary decision-makers for home temperature settings. However, 74% admitted to reverting temperature changes made by other household members without informing them. Other habits include 56% sleeping with the AC on all night, 41% activating the AC remotely before arriving home, and 35% leaving the AC on after leaving a room or the house entirely. Despite over a third acknowledging electricity costs influence their usage, 58% agreed that they turn on the AC without hesitation when feeling hot.
Nofer Mamrod, VP of Marketing and Digital at Tadiran, commented that the widespread adoption of features like the smart Shabbat clock demonstrates how technology can become a natural part of routines by addressing local needs. She added that the company aims to provide a comprehensive AC experience beyond just the unit, incorporating smart control, energy management, and personalized family needs.