Wire

Sign in to baba News

One account across the web, iPhone and Android — your subscription follows it.

or use an email code

Search stories

Type at least two characters. Results come from every newsroom baba reads.

↑↓ to move · ↵ to open · esc to close

Sign in to baba News

Sign in to keep asking. News Plus removes the daily limit.

or use an email code

IcePolitics

Likud Demands Influencer Remove Political Content, Cites Election Propaganda

Translated & summarized from Ice by baba

BusinessNeutral tone

Hebrew · 1 newsroom

The Likud party has demanded influencer Dana Zarmon remove political content, including an interview with Gadi Eisenkot, alleging it is paid election propaganda. Zarmon rejected the claims, calling it an attempt to silence her and stating her posts are voluntary civic initiatives. Likud threatened legal action if she doesn't comply or label the content as sponsored. Zarmon refused, inviting Prime Minister Netanyahu for an interview instead.

The story in 6 lines · by baba

  • Likud sent a warning letter to influencer Dana Zarmon demanding removal of political content from her social media.
  • The party alleges Zarmon's interview with Gadi Eisenkot constitutes coordinated, paid election propaganda.
  • Zarmon rejected Likud's demands, calling it an attempt to silence her and stating her posts are voluntary.
  • Likud threatened to seek an injunction if Zarmon does not comply or label the content as sponsored.
  • Zarmon refused to remove or label the content, inviting Prime Minister Netanyahu for an interview.
  • The dispute highlights the debate over political activity and paid campaigning on social media.

The Likud party, through its attorney Ilan Bombach, has sent a warning letter to media personality and influencer Dana Zarmon, demanding she remove political content from her social media accounts. The letter specifically targets an interview Zarmon conducted with Gadi Eisenkot, a member of the "Yashar!" party, which garnered hundreds of thousands of views. Likud alleges that Zarmon's publications constitute coordinated, paid election propaganda without proper disclosure to the public. The party stated that if Zarmon does not comply, they may seek an injunction from the Central Elections Committee chairman.

Zarmon, however, rejects these claims, calling the demand an "unacceptable attempt to silence" her, which she attributes to political fear ahead of the elections. Her legal team, from the Ardinst, Ben Nathan, Toledano firm, responded to Likud's letter, denying the allegations. They assert that Zarmon's activities are voluntary, non-profit, and aimed at exposing the public to various political candidates, characterizing it as a legitimate civic initiative rather than paid political activity.

Likud's initial demand was for Zarmon to remove videos featuring politicians or, alternatively, clearly label them as sponsored content. She was also asked to commit to not publishing similar content in the future. Likud maintains that these publications are part of a covert propaganda campaign that violates election laws.

Zarmon has stated she will not remove the videos or label them as sponsored content, arguing such a label would be misleading as the posts were her initiative and not financially compensated. She has also extended an invitation to Prime Minister Benjamin Netanyahu to be interviewed on her platform, proposing an open discussion that includes questions about the October 7th failures.

The dispute highlights the ongoing debate surrounding political activity on social media and the blurred lines between independent civic initiatives and paid election campaigning.

IceOther · Tel Aviv

Sign in to baba News

Sign in to follow newsrooms, topics and people.

or use an email code

Sign in to baba News

Sign in to follow newsrooms, topics and people.

or use an email code

Mentioned

Open the Wire