Drones Sell Value, Not Just Need, in Service Model
Summarized from The Jerusalem Post by baba
Drone services are best sold based on demonstrable value rather than immediate need, according to Itamar Kohali, CEO of Propeller Drones. The drone-as-a-service model, where customers pay monthly for outcomes like patrols or surveys, is enabled by autonomous drones operating from docking stations. While urgent situations highlight drone capabilities, consistent value from routine operations and data analysis is crucial for customer retention. Regulatory progress is ongoing globally, with Israel having permitted docked autonomous flights since 2022, paving the way for expanded applications like urban deliveries.
The story in 6 lines · by baba
- Drones are increasingly sold as a service, with customers paying for outcomes rather than aircraft.
- Autonomy is crucial for drone-as-a-service, enabling drones to operate consistently as a utility.
- Demonstrable value, not just urgent need, is key to securing and retaining drone service customers.
- An autonomous drone provided immediate live video of a missile impact near Lod on September 15, 2024.
- Drone analysis revealed over $100,000 in annual losses at a solar field due to undetected panel defects.
- Israel has allowed docked autonomous drone flights without a pilot on site since 2022.
The Jerusalem Post publishes in English. The key points are summarized above. Read The Jerusalem Post’s full report from the link at the top of the page.