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Ongoing Story· Day 2

PUPS Revolutionizes Canine Health Routines with Supplements

2 developments

MaarivHealth

PUPS Revolutionizes Canine Health Routines with Supplements

Translated & summarized from Maariv by baba

CenterCharged tone

Hebrew · 1 newsroom

The Israeli brand PUPS is transforming daily dog health care with its range of supplements, focusing on quality ingredients and transparent manufacturing. Their products include an oral powder for dental health and chewable treats for skin, coat, and joint support, with over 5,000 satisfied customers. The company emphasizes consistent daily use for optimal results and ensures palatability so dogs readily consume the supplements.

The story in 6 lines · by baba

  • PUPS offers canine health supplements in Israel, focusing on daily home care.
  • Products undergo rigorous development and are made in an FDA-registered facility.
  • An oral powder aids dental health by slowing tartar buildup and freshening breath.
  • Chewable treats support skin, coat, and joint health with consistent daily use.
  • Transparency in ingredients and dosage is a core principle for the brand.
  • Over 5,000 Israeli dog owners have joined the PUPS health revolution.

The brand PUPS is leading a revolution in canine health supplements in Israel, emphasizing daily care at home rather than solely relying on veterinary visits. The company's philosophy centers on a commitment to quality, with each product undergoing extensive development, research, and careful ingredient selection. Manufacturing takes place in an FDA-registered facility adhering to ISO 22000 and HACCP standards. This approach has garnered over 5,000 satisfied dog owners in Israel.

PUPS offers a range of products designed to support various aspects of a dog's health. One product, an oral powder, aims to slow the accumulation of new tartar and promote fresher breath, particularly for dogs resistant to teeth brushing or following professional cleanings. The dosage is weight-dependent, ranging from one to three scoops daily. It's important to note this product does not dissolve existing hard tartar or replace veterinary dental cleanings.

Another product, a chewable treat, focuses on internal balance to support skin and coat health, which regenerates slowly, requiring several weeks of consistent daily use for noticeable results. This treat is also formulated to address joint health, a concern not limited to older dogs. A 2024 study in Scientific Reports indicated nearly 40% of dogs aged eight months to four years showed signs of joint wear on imaging. Consistent daily use for 30 to 60 days is recommended for joint support.

Transparency is a key principle for PUPS, with full ingredient lists and dosages clearly printed on each container, allowing owners to know precisely what their pets are receiving. Recognizing that efficacy depends on consumption, the products are designed to be palatable, available as powders to mix with food or as soft chews that dogs readily accept as a treat.

MaarivCentre · Jerusalem

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