Ma Kashur Trio Signs $3.2 Million Deal for New TV Show
Translated & summarized from Israel Hayom by baba
The comedy trio "Ma Kashur" will return to Israeli television with a new show called "Ha'Yisraelim" on Channel 13. The reported 12 million shekel ($3.2 million) contract is the largest ever for an Israeli artist in a TV show. The series is set to debut in 2027, with characters reflecting modern Israeli society. Channel 13 has not commented on the financial details of the deal.
The story in 5 lines · by baba
- The comedy trio "Ma Kashur" is returning to TV with a new show on Channel 13.
- The reported deal for the new show "Ha'Yisraelim" is worth 12 million shekels.
- This sum is reportedly the largest ever paid to an Israeli artist for a TV program.
- The new series is slated to premiere in 2027.
- Channel 13 declined to comment on the financial details of the agreement.
The Israeli comedy trio "Ma Kashur," composed of Zion Baruch, Assi Israeloff, and Shalom Michaelashvili, is returning to television with a new show titled "Ha'Yisraelim" (The Israelis) on Channel 13. The deal, reportedly worth 12 million shekels (approximately $3.2 million), is said to be the largest ever paid to an Israeli artist for a television program.
The new series is scheduled to premiere in 2027, nearly 20 years after the original "Ha'Yisraelim" first aired. Channel 13 announced that the upcoming season will feature characters reflecting "the Israeli-ness of 2027."
Details of the substantial financial agreement were obtained by the publication ForReal and were not included in Channel 13's initial announcement. The production of the series is being handled by Assaf Navoi. When approached for comment regarding the deal's specifics and the reported sum, Channel 13 declined to respond.
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