Auto Depot Opens Israel's Largest Concept Store in Haifa
Translated & summarized from Ice by baba
Auto Depot has opened its largest concept store in Israel at Hutzot HaMifratz in Haifa, investing 5 million shekels in the 1,100 square meter facility. The store combines retail sales of automotive products with on-site repair and installation services, inspired by motorsports. The launch aligns with the company's new racing team and occurs as businessman Ronen Ganoun plans to acquire a controlling stake in Auto Depot's parent company, Multi Retail Group, for 173 million shekels.
The story in 6 lines · by baba
- Auto Depot opened its largest concept store in Israel at Hutzot HaMifratz in Haifa.
- The new 1,100 square meter store represents a 5 million shekel investment by Auto Depot.
- The store combines automotive product sales with on-site repair and installation services.
- Auto Depot is also launching a professional drift racing team in partnership with Pit Stop.
- Businessman Ronen Ganoun is acquiring a controlling stake in Auto Depot's parent company, Multi Retail Group.
- The acquisition of Multi Retail Group is valued at 173 million shekels.
Auto Depot has launched a new concept store at the Hutzot HaMifratz shopping complex in Haifa, representing a 5 million shekel investment. The 1,100 square meter store is described as the largest of its kind in Israel and combines the sale of automotive products with on-site professional services, including repairs and installations. The store's design is inspired by motorsports, aiming to integrate the shopping experience with the automotive world.
Customers can find a wide range of products such as tires, accessories, car care items, safety solutions, multimedia systems, and interior/exterior accessories. Adjacent to the sales areas, garage stations will offer maintenance and installation services, allowing customers to address multiple vehicle needs in a single visit.
This launch coincides with Auto Depot's broader initiative to deepen its connection to the motorsports scene. The company is also launching the AUTODEPOT RACING TEAM BY PIT STOP drift racing team through a partnership with Pit Stop. Auto Depot professionals will provide technical support, including installations and tire changes, for the team's drivers.
Itzik Ozana, CEO of Multi Retail Group, which owns Auto Depot, stated that the new store aims to enhance the automotive service and sales experience by combining diverse products with professionalism and reliability. He noted that Haifa was chosen due to the needs of drivers in the north and the complex's accessibility.
The opening of the concept store is occurring concurrently with a deal for businessman Ronen Ganoun to acquire a controlling stake in Multi Retail Group. Ganoun, who heads the Ganoun Group and co-owns the Zola Stock chain, is set to purchase 70% of the company's shares from Kedma Fund and an additional 2.3% from CEO Itzik Ozana, for 173 million shekels. This acquisition, pending approval from the Antitrust Commissioner, would give Ganoun Group approximately 72.3% ownership of Multi Retail Group, which also includes brands like ACE, Beithili, and Urban.
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