Israelis Flock Abroad for Holidays, Hitting Fashion Retail Sales
Translated & summarized from Calcalist by baba
Israelis traveled abroad in record numbers during the High Holidays, significantly impacting domestic fashion sales. A strong shekel and favorable exchange rates boosted purchasing power overseas, while high flight demand and pent-up travel desires led to a 1.6% average drop in fashion retail sales in Israel. Some retailers reported even steeper declines, attributing the trend to increased international travel and reduced consumer spending domestically after a busy summer.
The story in 6 lines · by baba
- Record 1.23 million Israelis traveled abroad in September, a 17% increase from the previous year.
- Fashion retail sales in Israel dropped by an average of 1.6% during the High Holidays.
- A strong shekel and low dollar exchange rate increased Israelis' purchasing power abroad.
- High flight demand and pent-up travel desires fueled the exodus overseas.
- Warm weather persisted into the holidays, affecting sales of seasonal clothing.
- Holiday proximity to the end of summer vacation led to increased consumer spending earlier.
Israelis overwhelmingly chose to travel abroad for the High Holidays this year, leading to a significant drop in fashion retail sales within Israel. Industry insiders believe the surge in international travel directly impacted domestic purchasing, with many Israelis using their trips to buy clothing and footwear.
The strong shekel, the return of foreign airlines, and high demand for vacations contributed to the increased number of Israelis traveling overseas. The favorable exchange rate for the shekel against the dollar enhanced Israelis' purchasing power internationally, making shopping abroad particularly attractive.
Official statistics from the Central Bureau of Statistics show that 1.23 million Israelis departed in September alone, a record for the month and a 17% increase from the previous year. Of these, 1.1 million traveled by air.
Data from the retail analytics firm RISS, which analyzed sales in 2,700 comparable stores primarily in the fashion sector, revealed a 1.6% average decrease in fashion store sales during the High Holidays period compared to the previous year. Some retailers reported even steeper declines of up to 10%.
Retailers had anticipated a larger drop, with one executive expressing surprise that the decline was only around 2%. He cited international travel as the primary factor, noting that pent-up demand for overseas travel, similar to that seen during the COVID-19 pandemic, fueled the exodus. The lower dollar exchange rate further amplified Israelis' spending power abroad, explaining the slump in domestic sales. This trend is expected to continue, with Israelis seeking international travel as a form of post-trauma coping.
Other contributing factors to the sales dip include seasonal shifts, with stores stocking winter wear earlier than usual while warm weather persisted into September and October, and the proximity of the High Holidays to the end of the summer vacation period. Many Israelis had already incurred significant expenses during July and August, leaving less disposable income for holiday shopping.