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Ongoing Story· Day 4

Israeli Burger Chain Mi Ma Mu Expands With 8 New Branches

3 developments

Makor RishonCulture

Kosher Burger Chain 'Mei Ma Mo' Expands Rapidly

Translated & summarized from Makor Rishon by baba

RightCharged tone

Hebrew · Sole source

The kosher burger chain 'Mei Ma Mo' is rapidly expanding, currently operating seven branches and planning five more to reach a total of 12. The chain offers decadent burgers with fresh, on-site ground beef, house-baked buns, and unique sauces, aiming for a blend of fast food and fine dining. They also provide well-received vegan options and monthly specials, with the truffle burger now a permanent fixture on their menu.

The story in 5 lines · by baba

  • Kosher burger chain 'Mei Ma Mo' is rapidly expanding, with plans for 12 branches.
  • The chain offers decadent burgers made with fresh, on-site ground beef and house-baked buns.
  • Unique sauces and toppings are a signature element of the 'Mei Ma Mo' menu.
  • Vegan options are available and described as flavorful and satisfying.
  • The 'Truffle Burger' has become a permanent menu item due to its popularity.

The kosher burger chain 'Mei Ma Mo' is experiencing rapid expansion, with its menu described as generous, loaded with toppings and sauces, and decadently indulgent. The chain aims to blend fast food with a fine dining experience, using fresh beef ground on-site, house-baked buns, original sauces, and unique toppings that go beyond the classic burger.

Standout elements include the sauces, which are integral to the dishes rather than masking the meat. The 'Dirty Burger,' for instance, is dipped in a hot sauce after grilling before being placed in the bun, enhancing its juiciness. Appetizers like crispy nuggets and tempura cabbage were also praised, with the latter being a surprising highlight.

Vegan options, based on pea protein and mushrooms, were found to be flavorful and satisfying, standing on their own as complete dishes. The presentation is meticulous, even down to the wet wipes provided, which are deemed essential for the saucy burgers. The chain also offers monthly specials, with the 'Truffle Burger' having become a permanent menu item. The current October special is a French-inspired burger featuring beef, truffle aioli, arugula, tomato, duck breast, and caramelized onion.

'Mei Ma Mo' currently operates seven branches in Rehovot, Kiryat Ono, Rishon LeZion, Kiryat Motzkin, Haifa, Modi'in, and Kfar Saba. Five additional locations are planned for Jerusalem, Petah Tikva, Mevaseret Zion, Rosh HaAyin, and Kfar Yona, which will bring the total to 12 branches within just over two years of operation. The chain maintains kosher certification from the Chief Rabbinate, serving 'Basar Halak' (meat from a kosher slaughter), with opening hours varying by branch.

Makor RishonRight · Jerusalem

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