Meta's Smart Glasses Launch in Israel Via Opticana
Translated & summarized from Ice by baba
Opticana is launching Meta's third-generation smart glasses in Israel, featuring enhanced AI, camera, and audio capabilities. The new models from Ray-Ban and Oakley boast a slimmer, more discreet design and improved customization options. Pre-orders are open on Opticana's website, with sales expected to begin in the coming weeks. These glasses are noted for their utility in content creation and everyday use.
The story in 6 lines · by baba
- Opticana is bringing Meta's third-generation smart glasses to Israel, available for pre-order.
- The new smart glasses integrate AI, camera, calling, and audio features for hands-free operation.
- Designs include Ray-Ban Meta, based on the Wayfarer, and the new Oakley Meta sports model.
- The glasses feature a slimmer, more discreet design with customizable prescription lens options.
- Meta's smart glasses are popular with content creators for live streaming and vlogging.
- Sales are expected to commence in the coming weeks following the pre-order phase.
Opticana, an Israeli optical chain, is introducing Meta's third-generation smart glasses to Israel for the first time. The new glasses, developed in collaboration with Ray-Ban and Oakley, will be available for purchase in the coming weeks, with pre-orders now open through Opticana's website.
The latest iteration features a slimmer, more discreet design, blurring the lines between fashion accessory and tech gadget. These smart glasses integrate artificial intelligence, camera, calling, and audio capabilities, allowing users to perform various tasks without needing to access their phones. The new models include the Ray-Ban Meta, based on the iconic Wayfarer design, and for the first time in Israel, Oakley Meta glasses with a sporty aesthetic.
Significant design changes have been made to make the glasses appear more natural. The arms are narrower, and the camera and LED indicator are smaller compared to the previous generation. The glasses also offer enhanced customization, with adjustable temple tips and the option to incorporate prescription or multifocal lenses. Technologically, users can capture photos and videos from their perspective, listen to audio content, make calls, and utilize AI-powered voice commands.
Elroey Turgeman, CEO of Opticana, stated that smart glasses are a significant development in optics, with Meta's new generation transforming the category from a curious tech product into an everyday item. He highlighted Opticana's leading role in bringing these advancements to Israeli consumers.
Meta's smart glasses, particularly the Ray-Ban Meta series, have become popular among social media content creators for live streaming to platforms like Instagram and Facebook and engaging with followers in real-time. Their resemblance to regular eyewear facilitates discreet recording for trends, pranks, and vlogs, capturing experiences from the wearer's point of view without appearing cumbersome.
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