Hershy Eisenbach Releases New Song 'Makdim Shalom' with Interactive Video
Translated & summarized from Kikar HaShabbat by baba
Chasidic singer Hershy Eisenbach has released a new, upbeat song and music video called 'Makdim Shalom' (Initiating Peace). The song encourages extending peace and unity, and its video follows Eisenbach's busy schedule. The music was composed by Avi Suli and produced by Eli Klein and Itzy Berry, with the video directed by Sruli Broncher. The release is part of a trend of new music in the Chasidic and Jewish world, and the video challenges viewers to count instances of initiating peace.
The story in 6 lines · by baba
- Hershy Eisenbach released a new song and video titled 'Makdim Shalom' promoting peace and unity.
- The song's message encourages initiating peace, smiling, and fostering unity among people.
- The music video features Eisenbach's busy schedule and includes an interactive challenge for viewers.
- Avi Suli composed the music, with Eli Klein and Itzy Berry handling production.
- Sruli Broncher directed the video, which was filmed by Nati Albert.
- The release follows a recent trend of new music in the Chasidic and Jewish music scene.
Chasidic singer Hershy Eisenbach has released a vibrant new single titled 'Makdim Shalom' (Initiating Peace), accompanied by a colorful and engaging music video. The song, launched after the recent holidays and at the start of winter, carries a timely message of extending peace and goodwill to everyone. The elaborate music video follows Eisenbach through his busy schedule, highlighting his commitment to initiating peace amidst his daily activities, which include studio recordings, weddings, broadcasts, and performances.
The song's core message is a call to action: to initiate peace, smile, shake hands, and foster unity within the Jewish people. The track generated buzz even before its official release, having been unexpectedly purchased during a live broadcast of the program 'HaMelitzim' on Kol Chai radio, adding to the anticipation for the single's launch.
The music was composed by Avi Suli, with arrangement and musical production handled by Eli Klein and Itzy Berry. The music video was directed and edited by Sruli Broncher, with cinematography by Nati Albert. Beni Kubitz managed the representation, production, and overall management, while Zeira designed the cover art.
This release is part of a recent surge in new musical projects within the Chasidic and Jewish music scene. Other recent releases include Shloimi Bokshpan's song 'Havuka V'dvuka Bach,' composed at the request of the Talna Rebbe, and Akiva Grohman's 'Hoshana Raba' project featuring a prominent vocal ensemble.
The music video includes a special interactive challenge for viewers, asking them to count the number of times Eisenbach initiates peace throughout his day, turning the viewing experience into an engaging activity.