Israeli Fashion Brand Mother of All Holds Rare Archive Sale
Translated & summarized from Walla by baba
Israeli fashion brand Mother of All is hosting its first archive sale pop-up in Israel, offering past collection items at up to 80% off and new collection pieces at 20% off. The brand, founded in Tel Aviv, has dressed international celebrities and is sold globally.
The story in 5 lines · by baba
- Mother of All is holding its first-ever archive sale pop-up in Israel.
- Discounts of up to 80% are available on past collection items.
- The new collection will be sold with a 20% discount.
- The brand has dressed celebrities like Kourtney Kardashian and Irina Shayk.
- The pop-up runs through the end of October at Big Fashion Glilot.
The Israeli fashion brand Mother of All, known for dressing international celebrities, is holding its first-ever archive sale pop-up event in Israel. The two-week sale, which began October 18 and runs through the end of October, offers a rare chance to purchase sample items and pieces from past collections at discounts of up to 80%. Prices for these archive items will range from 100 to 500 shekels. Additionally, the brand's new collection will be available at the pop-up with a special 20% discount.
Founded in Tel Aviv in 2018 by CEO Noa Pastarnak and chief designer Golan Taub, Mother of All combines classic tailoring with modern femininity and an international flair. The brand's designs have been worn by numerous celebrities, including Kourtney Kardashian, Irina Shayk, Sabrina Carpenter, Alessandra Ambrosio, Kesha, and Julianne Hough. Mother of All has established a significant international presence, regularly showcasing at New York Fashion Week and selling through major global retailers like Revolve, Nordstrom, Bloomingdale's, and Anthropologie.
Alongside its international success and dressing of global stars, the brand continues to strengthen its local operations and is participating in Tel Aviv Fashion Week for the third consecutive year. The pop-up sale is taking place on the upper level of the Big Fashion Glilot complex, between Super-Pharm Gallery and Zara.
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