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Live Terminal
Tech · Full coverage

Disney Explores Free Ad-Supported Disney+ Tier to Compete with YouTube

How 2 Israeli newsrooms covered this story — translated into English and compared side by side.

Disney Explores Free Ad-Supported Disney+ Tier to Compete with YouTube
Right 1Unrated 1

By דסק החדשות C14

First reported by Calcalist · Jul 11, 2026

What happened

Disney is testing a free, ad-supported Disney+ tier featuring select content and live channels to attract younger viewers amid rising subscription prices. The service aims to compete with free platforms like YouTube and may launch globally after further business analysis.

  • 01Disney plans a free, ad-supported Disney+ tier with limited flagship content and short videos.
  • 02The move targets younger viewers abandoning paid subscriptions due to rising costs.
  • 03Proposed features include 24/7 ad-supported live channels called FAST.
  • 04Disney aims to compete with YouTube and free streaming services holding significant market share.
  • 05Selected episodes from popular series will be free to encourage premium upgrades.
  • 06No official launch date announced; decision depends on ad revenue viability.

Summary translated & synthesized from the sources below by baba. Read each original for the full report.

In this story
People
OrganizationsDisney, Business Insider, YouTube, Tubi, Apple TV+
PlacesIsrael, United States

Full coverage · 2 outlets

The same event, reported separately by each newsroom. Open a few to compare what each emphasizes — and what they leave out.

Now 14Right · HebrewJul 12, 2026
Disney Explores Free Ad-Supported Disney+ Tier to Compete with YouTube
CalcalistUnrated · HebrewJul 11, 2026
Disney+ Considers Launching Free Streaming Tier to Compete with Ad-Supported Services

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