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Full coverage· Economy· Updated

Carrefour Ends 'Israel's Basket' Initiative After Six Months

Carrefour Israel has ended its "Israel's Basket" program after six months, which aimed to provide lower-priced products. The initiative, launched by Minister of Economy Nir Barkat, saw Carrefour as the sole participant in a government tender.

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What happened

  1. 01Carrefour Israel's "Israel's Basket" program ends today after six months.
  2. 02The initiative was launched by Minister of Economy Nir Barkat to lower grocery prices.
  3. 03Carrefour was the only supermarket chain to participate in the related government tender.
  4. 04New management is implementing a "Carrefour Special Deal" with 30% or more discounts.
  5. 05Consumers are advised to compare prices across different supermarkets for savings.

The supermarket chain is now introducing a new "Carrefour Special Deal" campaign with discounts of 30% or more on various items, as new management seeks a different business direction.

Translated and summarized by baba from Now 14, the latest report. Read Now 14’s original

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