Economy · Full coverage
Super-Pharm Enters iPhone Price War, Offering New Devices Online
How 2 Israeli newsrooms covered this story — translated into English and compared side by side.
Right 1Unrated 1
By מערכת ice
First reported by Now 14 · 5 hours ago
What happened
Major Israeli supermarket chains, including Shufersal and Osher Ad, are now selling the latest iPhone models, intensifying competition in the mobile market. This move brings official Apple imports and parallel imports to consumers at varying price points and warranty conditions.
- 01Supermarket chains are now selling iPhones, intensifying price competition.
- 02Shufersal offers official Apple imports with full warranty.
- 03Osher Ad sells iPhones via parallel import at lower prices.
- 04Other chains like Victory and HaStock are joining the trend.
- 05Experts advise consumers to check import types and warranties.
Summary translated & synthesized from the sources below by baba. Read each original for the full report.
Full coverage · 2 outlets
The same event, reported separately by each newsroom. Open a few to compare what each emphasizes — and what they leave out.
Related stories
Supermarket Chain Slashes iPhone 18 Pro Price, Undercutting Official Retailers3 hours agoIsraeli Retailers Launch Price War for New iPhones Ahead of Official LaunchSep 10, 2026New iPhone 18 Series Launches in Israel at Record-Breaking PricesSep 10, 2026New iPhone 18 Sales Launch in Israel Amid High Demand6 days agoApple Orders About 300 Shekel Price Cut on iPhones in Israel Ahead of New LaunchAug 20, 2026Super-Pharm Joins Retailers Selling Chinese Electric Cars Amid Market GlutJul 15, 2026