Record Demand for Ski Vacations Expected as Israelis Flock to European Resorts
Around 200,000 Israelis are projected to take ski vacations this winter, doubling last year's numbers, with destinations like Bulgaria, Georgia, France, and Andorra seeing high demand. This increase is driven by the recovery from conflict-affected seasons and a growing number of new skiers attracted by more affordable options and family-friendly programs. Popular resorts include Borovets, Gudauri, La Plagne, and Pas de la Casa, with trip prices varying by destination and duration.
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- 200,000 Israelis are expected to go on ski vacations this winter, double last year's numbers.
- Popular ski destinations include Borovets (Bulgaria), Gudauri (Georgia), La Plagne (France), and Pas de la Casa (Andorra).
- The rise in demand is due to recovery from conflict and an expanding base of Israeli skiers.
- Affordable options and family-friendly programs, including Hebrew-speaking ski schools, are attracting new skiers.
- Ski trips are becoming a regular part of Israelis' annual vacation routine.
- Prices for a three-day trip start around 974 euros in Bulgaria and 1,039 euros in Georgia.
An estimated 200,000 Israelis are expected to embark on ski vacations this winter, a significant increase from previous years, with demand surging for destinations across Europe. This surge is attributed to the recovery from last year's ski season, which was impacted by conflict, and a broader, ongoing expansion of the Israeli skiing demographic. Industry professionals note that approximately 20,000 new Israeli skiers join the ranks annually, partly due to the increasing availability of more affordable ski resorts and shorter trip options.
Destinations like Borovets in Bulgaria and Gudauri in Georgia are highlighted as popular choices for families and first-time skiers, offering accessible pricing and amenities such as ski schools in Hebrew. Borovets, located in the Rila Mountains, provides about 58 kilometers of slopes and family-friendly activities, while Gudauri in the Caucasus Mountains is undergoing upgrades and offers opportunities for night skiing.
For those seeking a more upscale experience at a relatively lower cost, La Plagne in France is presented as an alternative within the Three Valleys ski area, offering access to extensive slopes and various accommodation options. Pas de la Casa in Andorra is noted for combining a large ski area with vibrant nightlife and shopping, benefiting from lower taxes.
Travel agencies like Issta Ski and Ofir Tours report that ski holidays have become a staple in the annual vacation routine for many Israelis, comparable in importance to summer holidays. The appeal lies in the combination of sports, culture, nature, and après-ski activities. The upcoming season, particularly from January to March, is anticipated to be busy, with higher altitude resorts potentially offering skiing into May.
Pricing for ski trips varies, with a three-day trip to Borovets starting around 974 euros per person and to Gudauri around 1,039 euros. Longer six-day trips to La Plagne in March begin at 1,689 euros, while similar packages in Pas de la Casa in January start at 1,299 euros.
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