Israeli Group Urges New McDonald's Franchisee to Open Branches in West Bank
Translated & summarized from Arutz Sheva by baba
The Israeli organization "B'Tsalmo" urged businessman Assaf Rappaport, who is reportedly close to acquiring the McDonald's franchise in Israel, to open branches in the West Bank. The group criticized the previous franchisee's policy of not opening branches in the region. Rappaport and his partners from the cybersecurity firm Wiz are in final negotiations with McDonald's Global for the franchise, which McDonald's Global has operated directly since 2024.
The story in 5 lines · by baba
- An Israeli organization called on Assaf Rappaport to open McDonald's branches in the West Bank.
- The group "B'Tsalmo" congratulated Rappaport on his reported upcoming acquisition of the McDonald's Israel franchise.
- "B'Tsalmo" criticized the previous franchisee, Omri Padan, for not opening branches in the West Bank.
- Rappaport and his Wiz co-founders are in advanced negotiations for the McDonald's Israel franchise.
- McDonald's Global has operated its Israeli branches directly since 2024.
The Israeli organization "B'Tsalmo" has called on businessman Assaf Rappaport, reportedly in advanced negotiations to acquire the McDonald's franchise in Israel, to open branches in the West Bank. The group congratulated Rappaport on the potential deal, which was reported by "Calcalist," and urged him to change the policy of the previous franchisee, Omri Padan, who did not open branches in the West Bank.
"B'Tsalmo" described Rappaport, a co-founder of the cybersecurity firm Wiz, as a "passionate Zionist" and expressed expectations that he would not boycott Israeli citizens living in the West Bank. The organization's appeal comes amid reports that Rappaport and his three Wiz co-founders, Yinon Costica, Ami Luttvak, and Roi Reznick, are nearing an agreement with McDonald's Global to take over the Israeli operations. McDonald's Global purchased the Israeli franchise back from Padan in 2024 after he held it for over three decades, and has been operating it directly since then.
If the deal with the Wiz founders is finalized, it would mark a significant new business venture for them, following the sale of Wiz to Google for $32 billion. "B'Tsalmo" hopes that the change in ownership will lead to a shift in McDonald's expansion policy within Israel, allowing for the opening of branches in the West Bank for the first time.
Mentioned
