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IceTech

OpenAI Deepens Israeli Ties With New Startup Business Lead

Translated & summarized from Ice by baba

BusinessNeutral tone

Hebrew · 2 newsrooms covering

OpenAI has appointed Ido Perelson to lead its new startup business in Israel, signaling a strategic effort to engage with the local tech scene. Perelson, a former AWS sales manager and Yess AI co-founder, will work alongside Motty Hadas, the initial go-to-market lead. The company aims to integrate its AI models like ChatGPT with Israeli startups, though it does not plan to open physical offices in the country soon. This move is part of OpenAI's broader strategy to gain market share against competitors like Anthropic.

The story in 5 lines · by baba

  • OpenAI appointed Ido Perelson to lead its startup business in Israel.
  • Perelson previously co-founded Yess AI, which was acquired by Amdocs.
  • The move is part of OpenAI's strategy to capture market share from competitors.
  • OpenAI aims to have Israeli startups integrate its AI models like ChatGPT.
  • The company does not plan to open physical offices in Israel in the near future.

Artificial intelligence giant OpenAI is strengthening its connection with the Israeli tech ecosystem by appointing Ido Perelson to lead its startup business in the country. Perelson, formerly a sales manager at AWS and a co-founder of Yess AI, joins Motty Hadas, who was recently named OpenAI's initial go-to-market lead in Israel. This move signals OpenAI's strategy to capture significant market share by engaging early with Israeli startups and "digital native" companies, aiming to have them integrate advanced models like ChatGPT and Codex into their products and operations.

Perelson shared the news on LinkedIn, highlighting his entrepreneurial background. He stated, "I am joining OpenAI to help build their startup business in Israel." He added that after years of working with founders at AWS, he became a founder himself, building Yess AI from scratch with his partners until its acquisition by Amdocs earlier this year. "Now I'm crossing the table again. This time to OpenAI, bringing a very different perspective on what it actually takes to build a startup," he wrote.

Perelson will be based in Tel Aviv as part of OpenAI's first startup team to be recruited in Israel. He will join the broader EMEA organization led by Trisha Trautwein. "Israel has no shortage of ambitious founders, bold investors, and big ideas. OpenAI brings the power. Let's see how far we can take this together!" Perelson exclaimed, noting that his young daughters now understand where he works, saying "ChatGPT."

Despite these developments, sources close to the company indicated to "The Marker" that OpenAI does not plan to open physical offices in Israel in the near future. Instead, the company intends to recruit a local operations manager and support the Israeli ecosystem with only a few team members physically located in the country.

IceOther · Tel Aviv

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Mentioned

Full coverage · 2 outlets
First: TheMarker · 6h ago

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