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Now 14Culture

Netflix Secures Exclusive Broadcast Rights for 2030 World Cup in Spain

Translated & summarized from Now 14 by baba

RightNeutral tone

Hebrew · Sole source

Netflix has acquired the exclusive broadcast rights for the 2030 FIFA World Cup in Spain and Andorra, marking a first for a digital platform. The agreement covers all 104 matches, though some key games will be free-to-air in Spain. This deal does not directly affect Israel, where broadcast rights for 2030 are still to be determined.

The story in 5 lines · by baba

  • Netflix secured exclusive broadcast rights for the 2030 FIFA World Cup in Spain and Andorra.
  • This is the first time a digital platform will stream an entire men's World Cup tournament live.
  • All 104 matches will be available to subscribers, with some exceptions for free-to-air broadcasts.
  • The deal does not directly impact Israel, where broadcast rights for 2030 are still pending.
  • The 2030 World Cup will be co-hosted by Spain, Portugal, and Morocco, with opening matches in South America.

Streaming giant Netflix has entered into a historic agreement to acquire the exclusive broadcast rights for the 2030 FIFA World Cup matches in Spain and Andorra. This marks the first time a digital entertainment platform will stream an entire senior men's World Cup tournament live, signaling a significant shift in the landscape of sports broadcasting.

The deal encompasses all 104 matches of the tournament, which will be co-hosted by Spain, Portugal, and Morocco, with opening matches in South America. Subscribers in Spain and Andorra will be able to watch every game, from the group stage to the final, across all devices. However, due to local legislation protecting events of significant public interest, Spain's national team matches, the semi-finals, and the final will be broadcast free-to-air.

For viewers in Israel, this Spanish deal has no immediate direct impact, as FIFA sells World Cup broadcast rights separately for each geographic territory. The broadcast rights for the 2026 World Cup in Israel were held by the Public Broadcasting Corporation (Kan) through an agreement with the European Broadcasting Union (EBU), which ensured free live broadcasts on all platforms. For the 2030 World Cup, the Israeli media market is awaiting an official announcement, as the EBU agreement only extended through 2026 and no official tender or broadcaster has yet been named for Israel.

While technology giants are increasingly challenging traditional broadcasters globally, Israel will closely monitor commercial developments. It is possible that Netflix may seek to expand this model to additional countries in the future.

Now 14Right · Jerusalem

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