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IceCulture

International Light Festival LUMAGICA Returns to Tel Aviv's Park HaYarkon

Translated & summarized from Ice by baba

BusinessNeutral tone

Hebrew · Sole source

The international light festival LUMAGICA is returning to Tel Aviv's Park HaYarkon on November 12 with over 3 million LED lights, water shows, and art. The event, which required complex logistics involving international production and shipping, was recognized as a top European light park. Sponsors like "Hever" club and Cal are offering discounted tickets, with prices ranging from 49 to 59 shekels. The festival aims to create magical moments and transport visitors to another world.

The story in 5 lines · by baba

  • LUMAGICA, an international light festival, returns to Tel Aviv's Park HaYarkon on November 12.
  • The festival features over 3 million LED lights, water shows, music, art, and a European-style winter fair.
  • Production involved complex logistics, including work with four factories in six countries and shipping 15 tons of equipment.
  • LUMAGICA Tel Aviv was named one of the network's top ten light parks in Europe.
  • Sponsors "Hever" club and Cal are offering discounted tickets starting at 49 shekels.

The international light and multimedia experience LUMAGICA, by MK Illumination, is returning to Park HaYarkon in Tel Aviv starting November 12. Following the success of its first season in Israel, the festival will feature a new theme with over 3 million LED lights, water shows, music, and art, complemented by a European-style winter fair. This year's installation was led by light artists Anat and Sivan Freg, in collaboration with Park HaYarkon's production teams, Kupat Tel Aviv, artist Misha Anton, and MK Illumination's international design team.

Key new attractions include a field of approximately 30,000 specially created tulip flowers for the Tel Aviv exhibit, kinetic elements, and a large water show on a 30-meter wide, 10-meter high water screen, synchronized with video art and original music. The adjacent winter fair will offer two large food courts, various culinary stalls, and fairground games. The event's production took nearly a year, involving four manufacturing plants in six countries and the shipment of about 15 tons of equipment to Israel in 12 containers.

LUMAGICA Tel Aviv was recognized as one of the network's top ten light parks in Europe. Sponsors are offering discounted tickets, which normally cost 109 shekels. "Hever" club members, the main sponsor, will receive a special price of 49 shekels, exclusive pre-opening access, and subsidized vouchers for food and games. Cal, another sponsor, is offering its customers tickets for 59 shekels and a special light installation of a caracal, the company's symbol.

Anat Freg, CEO of MK Illumination Israel, stated, "Behind one evening of magic is almost a year of work, countless sketches, and complex logistics. LUMAGICA is much more than a light festival; we want to create moments that people take home with them and give families a few hours inside another world."

IceOther · Tel Aviv

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