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Israel HayomPolitics

Netanyahu's Advisor Asked ChatGPT for Qatar Image Overhaul

Translated & summarized from Israel Hayom by baba

Center-rightCharged tone

Hebrew · 13 newsrooms covering

Yonatan Urich, an advisor to Prime Minister Benjamin Netanyahu, asked ChatGPT to create a plan to improve Qatar's global image and reputation. The requests, made in September 2024, targeted Israeli citizens, global Jewish communities, and US opinion leaders. Urich initially denied involvement but later claimed he didn't recall the specific queries and didn't act on them. The revelations have drawn sharp criticism from opposition politicians, with calls for his dismissal and demands for a state inquiry into the Prime Minister's office.

The story in 5 lines · by baba

  • Netanyahu advisor Yonatan Urich asked ChatGPT for a plan to improve Qatar's global image.
  • The requests were made in September 2024, targeting Israelis, global Jews, and US opinion leaders.
  • Urich denied involvement in a pro-Qatar campaign during police questioning.
  • Opposition leaders condemned Urich's actions, calling for his dismissal and an investigation.
  • Urich previously stated his work for Qatar was limited to the World Cup and pre-Netanyahu premiership.
Netanyahu's Advisor Asked ChatGPT for Qatar Image Overhaul
Editorial illustration generated by baba News, not a photograph of the event.

Yonatan Urich, an advisor to Prime Minister Benjamin Netanyahu, requested that ChatGPT devise a "strategic plan for global consciousness change" regarding Qatar and ideas to "whiten Qatar and improve its image." These communications, revealed by Channel 12 News from his police investigation materials, occurred in September 2024, approximately one year into the ongoing war. The intended audiences for this campaign were identified as Israeli citizens, global Jewish communities, and opinion leaders in the United States.

During his initial interrogation, Urich reportedly denied any involvement in a pro-Qatar campaign, stating he had no connection to the matter. When confronted with the ChatGPT exchanges, he claimed not to recall the specific queries, asserting he frequently asks the AI about various subjects. He maintained that he took no action to benefit Qatar within Israel, nor did he engage with Israeli media, citizens, or the Prime Minister on its behalf.

Urich has previously stated that his work for Qatar was limited to the World Cup and that he only worked for the Qatari government when Netanyahu was in the opposition. Responding to the recent publications on X, Urich claimed there was nothing new, as many journalists had been aware of the inquiries for a long time. He asserted that none of them published the queries because he did not act upon them, a point he believes was proven during the investigation.

Political figures reacted swiftly to the revelations. Gadi Eisenkot, chairman of the National Unity party, criticized Urich's continued employment in Netanyahu's office, stating a "reasonable and competent Prime Minister would announce Urich's immediate dismissal." Naftali Bennett, chairman of the Habayit Hayehudi party, called the affair "the most severe betrayal case in the country's history." Avigdor Lieberman, chairman of Yisrael Beiteinu, announced that a future government under his leadership would establish a state commission of inquiry to investigate the Prime Minister's office for suspected treason during wartime.

Israel HayomRight · Tel Aviv

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