El Al Loyalty Program Offers Major Discounts on Flights
Translated & summarized from Ice by baba
El Al's Matmid frequent flyer program is offering significant flight discounts for FLY CARD holders until October 16, 2026, allowing members to redeem points for reduced fares on numerous international routes. Existing FLY CARD holders must switch to the new Isracard-issued card by the end of 2026 to maintain their benefits. This promotion is part of a competitive battle between credit card companies CAL and Isracard following El Al's partnership change.
The story in 6 lines · by baba
- El Al's Matmid loyalty program is offering major flight discounts until October 16, 2026.
- The promotion allows FLY CARD holders to redeem points for reduced fares on many international destinations.
- Existing FLY CARD holders must switch to the new Isracard by the end of 2026 to retain benefits.
- The sale applies to economy class flights departing by October 31, 2026.
- This initiative is part of a competitive credit card market battle between CAL and Isracard.
- El Al's Matmid club has over 2.5 million members and was founded in 1984.
El Al's frequent flyer program, Matmid, has launched a new promotion offering significant discounts on flights for holders of the FLY CARD credit card. Members can redeem CASH&POINTS on El Al's website and app to lower ticket prices for a wide range of international destinations. The sale, which began Monday and runs until Thursday, October 16, 2026, applies to economy class bookings for flights departing by October 31, 2026. Participating destinations include major cities in the US and Europe such as Miami, Boston, Athens, Rome, Paris, London, Amsterdam, Madrid, and Zurich. The promotion also extends to Sun D'Or, El Al's subsidiary, covering destinations like Cagliari, Catania, Naples, Verona, Basel, Heraklion, Larnaca, Paphos, Warsaw, Tirana, and Chisinau.
To take advantage of the offer, members must identify themselves as such on the El Al website or app and select the desired number of points. The Matmid club is reminding existing FLY CARD holders, previously issued by CAL, that they must transition to the new card issued by Isracard by the end of 2026 to continue enjoying program benefits, including point accumulation and diamond status. Failure to do so will result in the loss of all club privileges.
This promotion comes amid intense competition in Israel's credit card market following El Al's decision to end its long-standing partnership with CAL and establish an exclusive alliance with Isracard. CAL is actively working to retain its customers with alternative cards and similar flight benefits, while El Al and Isracard are offering aggressive incentives for customers to switch. Established in 1984, the Matmid club boasts over 2.5 million members and is considered one of Israel's most valuable and profitable loyalty programs, offering benefits like point accumulation, priority standby, class upgrades, lounge access, and extra baggage allowance, making the FLY CARD a highly sought-after credit product.