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MaarivCulture

The Voice All-Stars Premiere: Branding Blunder and Shocking Audition Snubs

Translated & summarized from Maariv by baba

CenterCharged tone

Hebrew · Sole source

The new season of "The Voice All-Stars" on Reshet 13 has launched with criticism over its "All-Stars" branding, which writer Dor Segal Albuquerque argues should be "VIP." The show's relevance is questioned due to its filming schedule, and a contestant named Israel Shar was controversially not advanced despite a strong audition. In a subsequent battle, Eden Ben Zaken was chosen over Static by judge Louis Ali, influenced by Idan Raichel.

The story in 5 lines · by baba

  • The new season of "The Voice All-Stars" on Reshet 13 is facing criticism for its branding.
  • Writer Dor Segal Albuquerque believes the "All-Stars" title is a misnomer for the current cast.
  • Contestant Israel Shar was surprisingly not advanced by any judge despite a strong audition.
  • Eden Ben Zaken was chosen over Static in a battle, with Idan Raichel influencing the decision.
  • The show's relevance is questioned due to its production and airing schedule.

The new season of "The Voice All-Stars" on Reshet 13 has premiered, but the show faces significant branding issues and questions about its relevance. Writer Dor Segal Albuquerque suggests the "All-Stars" title is a misnomer, arguing that a season featuring contestants from "other worlds" should be labeled "VIP," not "All-Stars," which traditionally implies returning contestants from the same format. This branding error, he posits, may stem from the cast not being sufficiently recognizable to warrant a "VIP" designation.

Albuquerque also criticizes the show's production timing, noting that filming concurrently with the previous season means the "All-Stars" season could become outdated before it even airs. He speculates that the network is rushing to broadcast it before the holiday season ends and major competitors launch their programming.

A particularly surprising moment during the auditions involved contestant Israel Shar, whose powerful performance was compared to his past appearances on "Kokhav Nolad." Despite the strong showing, none of the judges turned their chairs for him, a decision Albuquerque deemed "disgraceful," especially as he felt two less deserving contestants were advanced in the same episode.

The episode also featured a competitive battle between Eden Ben Zaken and Static. Ben Zaken expected judge Louis Ali to choose her, while Static advocated for a less predictable choice. Ultimately, Idan Raichel intervened, leveraging his past collaboration with Ben Zaken, leading Louis Ali to select her for his team.

MaarivCentre · Jerusalem

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