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HaaretzPolitics

Lessons From Brazil's Bolsonaro Family's Rise

Translated & summarized from Haaretz by baba

Center-leftCharged tone

Hebrew · 2 newsrooms covering

The Bolsonaro family in Brazil pioneered the use of social media to build loyalty and challenge democratic institutions. An Israeli political commentator warns that a similar phenomenon could emerge in Israel, regardless of election outcomes. Meanwhile, Brazilian President Lula da Silva expressed confidence in his re-election during a gathering, even as election results displayed a contrasting reality.

The story in 5 lines · by baba

  • The Bolsonaro family in Brazil effectively used social media to build a loyal base and attack democratic institutions.
  • An Israeli commentator warns of similar "poison" in Israel, predicting the return of "Israeli Bolsonaros" to power.
  • Brazilian President Lula da Silva expressed confidence in his re-election during a gathering.
  • Supporters of Lula da Silva repeatedly checked their phones for election results during a meeting.
  • The external election results presented a different picture than the confidence expressed by President da Silva.
Lessons From Brazil's Bolsonaro Family's Rise
Editorial illustration generated by baba News, not a photograph of the event.

The Bolsonaro family in Brazil was the first to effectively leverage social media to cultivate a loyal following, attack democratic institutions, and undermine the authority of bodies that once defined public fact. The author warns that if Israel does not confront this "poison," Israeli versions of the Bolsonaro family will eventually return to power, even if Prime Minister Benjamin Netanyahu loses an election.

In a São Paulo hotel room, supporters of Brazilian President Lula da Silva gathered to watch election results. Despite da Silva's confidence in a first-round victory, the mood was tense as many attendees repeatedly checked their phones for updates, much to the president's annoyance. While da Silva mingled and expressed certainty of his re-election, the external results painted a different picture of Brazil's political landscape.

HaaretzLeft · Tel Aviv

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Mentioned

Full coverage · 2 outlets
First: Haaretz · Oct 9

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