A rare opportunity is being marketed in southwest Jerusalem, near Ein Kerem, Hadassah, and the White Ridge area, where the last land units in the Nofei Hadassah project are being offered from 350,000 shekels. The offering is based on a strict appraisal under Israeli Standard 22, while comparable apartments in desirable parts of the city already sell for about 4.5 million shekels.
The article says Jerusalem remains one of Israel’s most expensive and sought-after cities, with strong housing demand and a severe shortage of available land for construction. That combination has pushed apartment prices up steadily and made it harder for investors to enter the market. Private land in a strategic location, the piece notes, has become especially rare.
Nofei Hadassah is located in southwest Jerusalem in a green, open setting close to Hadassah Ein Kerem Hospital, the medical school, the Jerusalem Biotech Park, Moshav Ora, Kiryat Menachem, Ir Ganim, and Givat Massua. The area is described as having good access to major roads and to exits from the city, while also being near employment, health, and academic centers.
The project sits within broader planning momentum in southwest Jerusalem, where major schemes are advancing to expand the urban fabric with thousands of housing units, commercial and employment space, public buildings, parks, and gardens. The article says such areas are drawing growing interest from long-term buyers and investors because land in the city is limited and housing needs continue to rise. It stresses that the land itself is not available for construction.