Hanoch Daum Series Sees Rating Surge, Outperforming Competitors
Translated & summarized from Bizportal by baba
Hanoch Daum's comedy series "Life is a Difficult Period" on Keshet 12 saw a significant ratings jump to 10.6% and 320,000 viewers, outperforming competitors on Thursday. The show's success comes as Channel 12's news broadcast also surged to 14.7%, attracting 430,000 viewers amid high public interest. While the comedy's second episode saw a viewership drop, its overall performance remains strong, though below its season peak.
The story in 5 lines · by baba
- Hanoch Daum's series "Life is a Difficult Period" reached 10.6% rating and 320,000 viewers on Keshet 12.
- The series gained nearly 100,000 viewers in one week, significantly outperforming rivals.
- Channel 12's news broadcast achieved the evening's highest rating at 14.7% with 430,000 viewers.
- The second episode of Daum's series saw a decline to 8.1% and 248,000 viewers.
- Despite strong performance, current ratings are below the series' season high of 11.8%.
Hanoch Daum's television series, "Life is a Difficult Period," delivered a strong performance for Keshet 12, attracting 320,000 viewers and achieving a 10.6% rating on Thursday night. This marks a significant increase from the previous week's 9.3% rating and 221,000 viewers, adding nearly 100,000 viewers in just seven days. The show also significantly outperformed its competitors: Channel 14's "The Patriots" garnered 6.3% and 165,000 viewers, while Reshet 13's "Eishenheim" recorded 5.2% and 149,000 viewers.
The series' success is notable, as it is a family comedy airing during a time when news and current affairs programs typically draw larger audiences. Based on Daum's life and featuring Alma Zack as his wife, the show explores relatable family situations, parent-child relationships, and the intersection of different societal groups in Israel. Its humor, familiar characters, and ability to tackle sensitive topics lightly are likely key factors in its broad appeal.
On Thursday, two consecutive episodes were broadcast. The first dealt with Daum's consideration of moving to assisted living and the idea of his family becoming reality TV stars. However, the second episode saw a decline in viewership to 8.1% and 248,000 viewers, a drop of 72,000 viewers compared to the first, possibly due to a later broadcast time. While the current ratings are strong, they remain below the series' season high of 11.8% and 350,000 viewers recorded two weeks prior.
Meanwhile, Channel 12's news broadcast achieved the highest viewership of the evening, with 14.7% and 430,000 viewers, a substantial increase from the previous week's 11.8% and 323,000 viewers. This surge of 107,000 viewers highlights the public's heightened interest in news in recent days. Channel 14's news came in second with 6.6% and 179,000 viewers, followed by Channel 13's news at 4.4% and 123,000, and Kan 11's news with 2.5% and 71,000 viewers. The gap between Channel 12 and Channel 14 news was 251,000 viewers, one of the largest recently observed.
In other prime-time programming, Kan 11's "What You Say" garnered 4.3% and 123,000 viewers, and "Excuse My Question" followed with 2.9% and 71,000 viewers. Channel 14's "Life According to Zmiri" maintained a 5.2% rating with 131,000 viewers. Keshet 12 also led in late-night programming, with "Situation Report" reaching 6.7% and 223,000 viewers, a strong figure for that time slot. Reshet 13's "The Tube" recorded 5.2% and 143,000 viewers, and "The Day That Was" had 3.9% and 117,000 viewers. Late-night news on Channel 14 achieved 3.3% and 78,000 viewers, compared to Kan 11's late-night news at 2.2% and 60,000 viewers.
