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TheMarkerCulture

Family Farm Evolves into Sustainable Agro-Tourism Hub

Translated & summarized from TheMarker by baba

BusinessNeutral tone

Hebrew · Sole source

A family farm in Kibbutz Yachad has been transformed by Itay Shurink into a sustainable agro-tourism and community hub. Shurink, a social entrepreneur, aims to blend farming with hospitality and community living, despite security challenges impacting the business. He lives on the farm with his wife, Lau, a yoga teacher, and their three young children. Shurink describes the venture as having "a lot of soul" and personal development, though not always easy or highly profitable.

The story in 5 lines · by baba

  • Itay Shurink transformed his family farm in Kibbutz Yachad into a sustainable agro-tourism and community hub.
  • The farm integrates agriculture, sustainability, hospitality, and community living.
  • Shurink acknowledges security challenges affect the business, calling it "not a very profitable business."
  • He lives on the farm with his wife Lau and their three young children.
  • Shurink feels it is his destiny to manage the farm and imbue it with his vision.

What began as a family farm in Kibbutz Yachad has transformed into a multifaceted agricultural enterprise integrating farming, sustainability, hospitality, and community. Itay Shurink, 41, chose to continue his family's legacy but with a new vision, even as security challenges impact the business. Shurink describes the venture as "not a very profitable business. It has a lot of soul, it has personal development, but it's not always easy."

Shurink, who identifies his role as manager and social entrepreneur, lives on the farm in Kibbutz Yachad with his wife Lau, 31, a yoga and aerial acrobatics teacher, and their three young children. He feels it is his destiny to be in this place. The farm is home to their children: five-year-old Perah, three-and-a-half-year-old Maayan, and one-year-old Gaia.

TheMarkerOther · Tel Aviv

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