Barak Yitzhaki's Strategic Silence and Future Coaching Ambitions
Translated & summarized from N12 by baba
Former Beitar Jerusalem coach Barak Yitzhaki is strategically maintaining a low public profile, advised by his agent to build an "unobtainable" image as he prepares for a comeback. Despite being eager to coach, no concrete offers have materialized in Israel, though he is considered a top candidate for future openings. Yitzhaki is also open to coaching abroad and is currently investing in businesses and spending time with his family.
The story in 5 lines · by baba
- Barak Yitzhaki is strategically silent, advised by his agent to build an "unobtainable" coaching image.
- Yitzhaki is "extremely eager" to return to coaching but has no immediate offers in Israel.
- He is considered a top candidate for coaching vacancies if teams part ways with their current coaches.
- Yitzhaki is open to coaching abroad, though he prefers a family-friendly location.
- He is currently investing in real estate and a supermarket while spending time with his family.
Former Beitar Jerusalem coach Barak Yitzhaki has been strategically silent since his departure from the club, a move reportedly advised by his agent, Dudu Dahan, to position him as an "unobtainable" and top-tier coaching prospect. After a successful season with Beitar, Yitzhaki unexpectedly found himself without a team when Almog Cohen was appointed coach following lengthy negotiations. Since then, Yitzhaki has been observing Israeli football from the sidelines while preparing for his comeback.
Despite receiving offers for media work, including commentary during the World Cup, Yitzhaki declined them, adhering to his agent's strategy of maintaining a low public profile. This approach aims to build an image of a coach whose success speaks for itself, requiring less self-promotion than coaches at lower levels. Yitzhaki and his agent view him as a top coach, believing he doesn't need the constant publicity.
Sources close to Yitzhaki indicate he is "extremely eager" to return to coaching soon and is actively seeking self-improvement in his coaching skills. While rumors of offers from Israeli clubs circulated over the summer, none materialized. He is considered a prime candidate for coaching vacancies, especially if a team other than Beitar Jerusalem parts ways with its current coach. However, most top clubs have started the season well, making immediate openings unlikely.
Yitzhaki maintains good relations with Maccabi Tel Aviv's management, having previously served as their sporting director. Although many expected him to be a candidate for the Maccabi Tel Aviv coaching position, the club ultimately chose Kenny Miller, preferring foreign coaches for now. The door is not entirely closed, but the current preference is clear.
With no immediate opportunities in Israel, Yitzhaki is open to coaching abroad. Ludogorets had considered him in the summer, but the move did not progress significantly, partly due to Yitzhaki's preference against relocating his family to a less accessible city like Razgrad. He is open to a move abroad, ideally to a more family-friendly location, or potentially moving alone initially.
In the interim, Yitzhaki is investing in real estate and a supermarket in north Tel Aviv, while also dedicating significant time to his family. This period of rest is seen as a prelude to his next career move, driven by a strong desire to return to the adrenaline and work of coaching.
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