Largest Gym Opens in Israel Amid Fitness Industry Expansion
Translated & summarized from Israel Hayom by baba
Two large new fitness centers have opened in central Israel, one in Bat Yam and another by the SPACE group in Nes Ziona, as part of a significant expansion trend in the country's fitness industry, involving millions of shekels in investment.
The story in 5 lines · by baba
- Two large new fitness complexes have opened in central Israel.
- The Bat Yam facility, ELA-YAM, is 2,844 sqm and cost 14 million shekels.
- SPACE group opened its 40th branch in Nes Ziona, investing 7 million shekels.
- SPACE plans four more branches by the end of 2026.
- The fitness industry is seeing significant investment and expansion.
The Israeli fitness industry is experiencing significant growth with the recent opening of two major new facilities in central Israel. In Bat Yam, the ELA-YAM fitness complex has opened, covering 2,844 square meters and representing an investment of approximately 14 million shekels. This facility is the first phase of a planned coastal resort set to launch in March 2027. The Bat Yam complex features a functional training space equipped with $1.1 million worth of equipment, including a UFC-licensed martial arts studio with a professional boxing ring, a spinning studio with a live DJ, and premium locker rooms designed by Michael Azulai Studio.
Concurrently, the SPACE group is expanding rapidly, announcing the opening of its 40th branch. This new club will be located on the rooftop of the "Kanyon" mall in Nes Ziona, part of the Melisron group. It will span approximately 1,200 square meters and involve an investment of about 7 million shekels. Chaim Frankel, CEO and owner of SPACE, stated that the expansion strategy focuses on selecting "strong locations with high foot traffic and good accessibility." The company plans to open four more branches by the end of 2026 to increase its market penetration, with Frankel noting that reaching 40 branches is a milestone but just one step in their ongoing expansion.
SPACE continues to seek real estate opportunities in areas with high demand potential, according to Frankel. The overall trend indicates substantial investment in the fitness sector, with tens of millions of shekels being poured into the industry.
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