Tnuva Alternative Launches New Campaign for Holiday Coffee Drinkers

As the Jewish High Holidays approach, marked by numerous meat-based feasts, Tnuva is introducing its "Alternative" line of non-dairy coffee creamers as a solution for those seeking quality "parve" (dairy-free) coffee.

The new campaign, themed "Planting for my coffee between meals," targets both regular consumers of milk alternatives and general coffee drinkers looking for a suitable option after meat meals or while waiting to consume dairy.

Tnuva's "Alternative" series includes soy and almond milk beverages, as well as a "Barista" line specifically designed for frothing and mixing in coffee. The company emphasizes that these products allow consumers to maintain their daily coffee routine even during the busy holiday period.

All Tnuva "Alternative" products carry the kosher certification of Badatz Eidah Hachareidis of Jerusalem. In conjunction with the upcoming Sukkot holiday, Tnuva will run a consumer promotion inviting participants to share stories about their "Ushpizin" (holiday guests), particularly those who are avid coffee drinkers. Twenty winners will receive a hospitality package for their Sukkah, including a water urn, frother, branded cups, and a variety of Tnuva "Alternative" drinks.