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By מערכת חמ״ל
Economy10:08 · 1h ago

Israeli Coffee Company Adapts Flavors for Global Markets

HamalCenter
Translated & summarized from Hamal by baba
The story · English

Strauss Coffee, an Israeli company, is adapting its coffee products to suit local tastes in various countries around the world. The company focuses on understanding and catering to the specific preferences of consumers in each market it enters.

This strategy involves research and development to create blends and flavors that resonate with regional palates. Strauss Coffee aims to provide a customized coffee experience for its international customers, reflecting a growing trend in the global food and beverage industry to localize products.

Read the original at Hamal
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