Former Ynet Marketing Executive Appointed CEO of Bereaved Siblings Organization

Dalit Katz Carmel, formerly a senior marketing executive at Ynet and the Yedioth Ahronoth Group, has been appointed CEO of the "Our Brothers" association. The organization supports bereaved siblings in Israel.

Katz Carmel brings over 20 years of experience in management, marketing, strategy, and process leadership from large organizations. In her previous role, she was the VP of Marketing for Ynet and the Yedioth Ahronoth Group, where she directed the group's marketing strategy, brand management, growth engine development, partnerships, and cross-organizational initiatives. She holds a bachelor's degree in Behavioral Sciences and Management and a master's degree in Organizational Consulting and Development.

In her new position, Katz Carmel will lead the association's activities, focusing on developing support for bereaved siblings, expanding collaborations, resource mobilization, and furthering the organization's growth and impact. "I feel a great privilege to lead the 'Our Brothers' association. I am entering the role with excitement and a great sense of responsibility and look forward to continuing the important and meaningful work of the association together," Katz Carmel stated.

The "Our Brothers" association, founded in 2017, provides support through a community network, guidance, activities, and dedicated resources for bereaved siblings. In 2025, the association received the President's Award for Volunteerism for its work with this community.